In 2022, my side hustle consisted of building Morsel a recipe-sharing software. Our software is focused on helping families, friend groups, and companies come together around food and the recipes they cherish most. Our solution is pretty simple you can create recipes and groups, and that’s it. If you’re curious about where we began, you […]
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What it’s like at 100 users
It’s been the first full month of having Morsel live and usable to the general public. We’re going to pass 100 users, which is beating our meager goal of 60 for the month, so we’re pretty excited. Things that are working well this month: Search Ads: As always, search ads are working well for us. […]
How We’re Bootstrapping a SaaS Product Side-hustle
Caroline (my partner in life and business) and I have come to agree that our favorite weekend projects revolve around business building (I would like to call it empire building, but one step at a time here). So naturally, living out our best life here in the North Carolina mountains means it was inevitable that […]
Battling Hurricanes While Activating 5 Music Festivals In One Month
This post was originally published on my LinkedIn in partnership with RVshare If your boss asked you today to explore a new channel for scaling your marketing efforts, what would you pitch them? I bet music festivals weren’t your first thought. But for RVshare’s marketing team this past summer, it was. Oftentimes when you think of […]