My thoughts...

What I'm thinking about in terms of marketing, tech, business and beyond...

recipe sharing app

What it’s like at 100 users

By ianhoyt | Mar 26, 2022

It’s been the first full month of having Morsel live and usable to the general public. We’re going to pass 100 users, which is beating our meager goal of 60 for the month, so we’re pretty excited. Things that are working well this month: Search Ads: As always, search ads are working well for us. […]

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enjoying the NC mountain living life

How We’re Bootstrapping a SaaS Product Side-hustle

By ianhoyt | Jan 8, 2022

Caroline (my partner in life and business) and I have come to agree that our favorite weekend projects revolve around business building (I would like to call it empire building, but one step at a time here). So naturally, living out our best life here in the North Carolina mountains means it was inevitable that […]

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Ian Hoyt

Battling Hurricanes While Activating 5 Music Festivals In One Month

By ianhoyt | Nov 5, 2021

This post was originally published on my LinkedIn in partnership with RVshare If your boss asked you today to explore a new channel for scaling your marketing efforts, what would you pitch them? I bet music festivals weren’t your first thought. But for RVshare’s marketing team this past summer, it was. Oftentimes when you think of […]

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